LIKE ANY GOOD MOTHER, WE PREPARE YOU TO LEAVE
Thirty of the top sixty advertisers in the US, grew collectively by 0.7% a year, every year, for the past fifteen years.
Spending more doesn’t necessarily mean growing more.
The right media solution is built for continual refinement, driven by clear business outcomes and aligned strategy, modeling and execution.
80% of media attention isn’t yours.
It’s decided by an algorithm.
Media is no longer placed. It is predicted. To win, you need to map attention flows and understand how creative earns distribution inside algorithmic systems.
These things are related.
Stalled growth and algorithmic takeover are not two problems.
They are the same issue and media needs to own the solution.
Media is not hard but it is complex. Reconnect content, channels and culture and turn complexity into competitive advantage.
Subvert the Medium
If the medium, is the message, we need to reshape the medium.
That means strategy, signals, formats and ideas that outsmart the system.
We build media solutions backwards; start with the desired outcome to create clarity around who is the growth opportunity, what needs to be optimized and were impact needs to live.
We get you ready to grow without us.
Because maybe the real job of a media agency isn’t to stay. It’s to build the thing, show you how it works and get out of the way.
Every agency says they want to help. We want to help and teach you to fish. We set up your systems, your strategy, we execute and optimize your media and when you are ready, we help you move on.
We don't sell dependence.
We teach media independence.
Our product is not media, it is maturity.
Your brand gets smarter, your team gets sharper and your growth is owned by you.
We show you exactly how media really works, from content planning, to technology stacks to prompt strategies.
Like any good Mother, we prepare you to leave.
If you understand how media grows your brand, congratulations, you do not need us.
If you are not sure, we’ll show you how to gain independence.
When you’re ready, we’ll even help you pick your next agency or build your own or integrate.
Services
Maximum Gains
Algorithmic Advantage
Cause and Effect
Listen with Mother
Press & Presence
Curious? We'd love to talk.
For new business, press inquiries, or just to say hello, email us at hello@mediabymother.com. Media by Mother is part of the Mother Family.